University of Maryland

Copywriting · Design

Snapshot

As a Marketing and Internal Communications Intern at the University of Maryland’s Robert H. Smith School of Business, I developed social media strategies and content to engage 75,000+ followers across Instagram, Facebook, LinkedIn, and Twitter, while supporting internal communications and campus marketing initiatives.

Impact

  • Grew and engaged a 75,000-follower social media audience

  • Reached 50,000+ students and alumni weekly with produced written, graphic, and video content

  • Managed quality assurance for emails, user-submitted content, and social media takeovers

  • Designed evergreen marketing slides for campus TV wall displays to enhance brand visibility