Stojo
Campaign Strategy · Design
Snapshot
As a Campaign Strategist & Designer, I led campaign concept, messaging hierarchy, typography system, layout design, and multi-size asset execution. I conceptualized and executed a multi-channel Earth Month digital campaign for Stojo, promoting reusable alternatives through impact-driven storytelling and scalable ad design.
Impact
Designed cohesive campaign across multiple digital ad sizes
Communicated environmental impact through bold storytelling
Reinforced sustainability positioning for Millennial/Gen Z audience
Supported first-time customer acquisition efforts
